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Top Marketing Tools To Boost Your Business

4 mins read

21 Feb 2024

Feeling overwhelmed by the marketing app-ocalypse? It’s time for you to discover your new marketing tools that will bring you the digital marketing comfort you need! 

We've curated our favourite marketing tools to help you streamline your workflow, automate tedious tasks, and leave you with more time to manage your business and think of other bigger ideas for it. These game-changing tools have the power to reshape the way you approach marketing, collaboration, and overall business productivity.

Are you ready to welcome your new allies?

Dive in and discover how these marketing tools that can elevate your business to new heights!

Project management tools

Dive in and discover how these marketing tools that can elevate your business to new heights!  Project management tools

In the world of business, deadlines and communication are constant. However, fret not, as these marketing and productivity apps are here to ensure your business stays on track.

These apps will efficiently help you complete tasks, whether it's collaborating with your team on business ideas, delegating tasks, or managing resources.

Asana

Asana’s unique project management features like centralised file storage, visual roadmaps, and real-time dashboards ensure your team stays on the same page and projects hit their goals. You can also integrate it with other tools like Google, Slack, and more. 

Monday.com

Monday.com unlocks unprecedented workflow flexibility as a Work OS, with no coding required. Its extensive template library and intuitive tools empower teams to optimise and excel. 

Jira

Stay on top of everything with Jira's intuitive dashboards. Plan your business projects, monitor progress, and keep deadlines in sight, all in one place. 

Trello

Trello simplifies project management with its intuitive Kanban boards and drag-and-drop functionality your team projects need. Seamless scaling for complex projects might be quite difficult, but by properly implementing its robust features, you can unlock its full potential.

Slack

If your business already has project management tools in place, Slack can improve its functions. Its ability to integrate seamlessly with your other tools can transform your projects, meet deadlines with ease, and accomplish tasks with efficiency.

Customer relationship management (CRM) tools 

Customer relationship management (CRM) tools

CRM tools are also necessary for your business, as they boost customer retention, drive sales, and uncover customer insights you can use for your business reach. As these rely on data analysis, these tools can establish stronger relationships, streamline processes, and increase sales.

HubSpot

Looking for an all-in-one solution that goes beyond just CRM? HubSpot combines powerful customer relationship management with integrated marketing and help desk tools.  Plus, its user-friendly setup gets teams up and running fast, typically within weeks.

Salesforce

A pioneer in the CRM space, Salesforce continues to reign supreme even as new players emerge. They boast an unmatched feature set, catering to virtually any CRM need imaginable. 

Zoho

Go beyond basic CRM with Zoho, a comprehensive suite overflowing with business tools.. Zoho also keeps innovating, recently adding Zia, an AI assistant for sales insights, and Canvas, a drag-and-drop interface builder. 

Pipedrive

Pipedrive simplifies sales success with its intuitive, visual-centric interface. This user-friendly CRM not only looks good but also empowers your business to capture leads through customisable website chatbots.

Content management tools

Content management tools

Say goodbye to content chaos! Essential allies for your business, effective content management tools serve as your central hub for creating, organising, and distributing all your business materials across multiple channels.

WordPress

Reigning supreme as the world's top choice in CMS, WordPress.org powers nearly half of all websites with its free, open-source CMS platform. Initially built for blogging, it's now versatile enough for any website or online store, including your business.

Drupal

Built for power and flexibility, Drupal stands apart from your average CMS. With its robust platform, it offers potent content management features and extensive customization options, making it an ideal choice for complex websites and large-scale projects, such as your business.

Loomly

Loomly allows your business to schedule, craft, and manage social media and digital content. It also has collaborative features so everyone on your team is in sync when it comes to content creation. 

Buffer

Aside from the ability to publish content across various channels, Buffer also offers analytics features and team collaboration to ensure your content is hitting just the right mark. 

Email marketing tools

Email marketing tools

Imagine crafting powerful email campaigns, effortlessly. That's the magic of email marketing tools. These platforms are your digital marketing superheroes, streamlining campaign creation, sending, testing, and analysis. 

Mailchimp

When it comes to email marketing, Mailchimp will always come first. Automate key touchpoints throughout the buyer journey, from welcome emails to abandoned cart reminders. Mailchimp helps you nurture leads and engage customers, even on a free plan.

Brevo (formerly Sendinblue)

Sendinblue goes beyond simple email blasts, offering CRM and landing page creation alongside its email marketing tools. Craft beautiful campaigns easily using their 70+ responsive templates, with a handy preview feature to ensure flawless cross-device viewing. 

Sender

Sender, a top free email marketing tool for business, delivers beauty and brawn. Craft stunning newsletters without code–choose a template, add media, and personalise for an extra touch. Track clicks, opens, and more with their powerful analytics. 

Power your business future with these marketing tools!

With the right arsenal of tools at your disposal, your business can not only survive but thrive in today's dynamic landscape of business. Whether you are a startup or an established enterprise seeking efficiency, embracing these tools can revolutionise the way you operate.

Ready to unlock the true power of your business? Outsource some of your business operations and have your own specialised team. Contact us today and let's discuss your goals, analyse your current setup, and design a customised plan to put your business forward.

Expect sharp insights on marketing, website design and development, data and AI solutions and more.

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Peter Durning

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Candace is a pleasure to deal with! She understands how important the image of our business is and delivers results to ensure the said image is top notch!

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JYGA Group | Project Manager

We really liked the high standard of customer service we received from the moment we decided to get the project done. Great communication and the website looks like ten (not one) million dollars. We were really impressed with the attention to detail and can do attitude from the team at elephant in the boardroom. All the questions we asked were answered promptly and nothing was too difficult. The website looks fantastic and we will definitely recommend you to all our business partners.

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Inate Health

Elephant In The Boardroom have created for us a wonderful, interactive and easy to use website. They are an up and coming company that are keen to stamp their name in this very competitive market. I am certain that if my dealings with them are anything to go by they will certainly succeed. Thank you Adi and Candace and we all here at Mount Street Chiropractic Centre wish you all the success.

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